Download Chapter 1 of Brand Advocates

Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force

By Rob Fuggetta, Founder/CEO, Zuberance; Publisher: John H. Wiley & Sons

"The ultimate guidebook to
brand advocacy."

- Porter Gale, former VP
Marketing, Virgin America


In this ground-breaking book, advocacy expert Rob Fuggetta shows marketers and business leaders how to identify Brand Advocates; energize them to spread positive Word of Mouth and drive sales; and track results from advocacy programs. Brand Advocates is chock full of colorful real-world stories of Brand Advocates and innovative marketers who are getting eye-popping results by turning Advocates into powerful marketing forces.

To learn more or to purchase Brand Advocates,
visit http://brandadvocatebook.com

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