Download Chapter 1 of Brand Advocates
Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force
By Rob Fuggetta, Founder/CEO, Zuberance; Publisher: John H. Wiley & Sons
"The ultimate guidebook to
- Porter Gale, former VP
In this ground-breaking book, advocacy expert Rob Fuggetta shows marketers and business leaders how to identify Brand Advocates; energize them to spread positive Word of Mouth and drive sales; and track results from advocacy programs. Brand Advocates is chock full of colorful real-world stories of Brand Advocates and innovative marketers who are getting eye-popping results by turning Advocates into powerful marketing forces.
To learn more or to purchase Brand Advocates,