3 Case Studies in 30 Min: How 3 Health & Fitness Companies are Increasing Sales & Positive WOM by Leveraging Their Brand Advocates

3 Case Studies in 30 Minutes: How Three Health and Fitness Companies are Increasing Sales and Positive Word of Mouth by Leveraging Their Brand Advocates Date: Tuesday, December 13, 2011

Time: 11:00 AM PST/2:00 PM EST

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Word of Mouth is the “world’s most powerful sales tool,” according to Nielsen. In fact, most health and fitness companies get more than half their business from Word of Mouth referrals. In today’s social-media-connected world, the voice of your members on blogs, social networks, and third party review sites such as Yelp is more influential than ever. But how do health and fitness marketers harness the power of social media and Word of Mouth to drive sales and positive reviews?

Register now to attend this free webinar featuring real-world success stories from:

  • 24 Hour Fitness
  • Club One
  • Anytime Fitness

Participants will learn how to:

  • Identify and energize your best customers (AKA Brand Advocates)
  • Boost ratings and increase positive reviews on Yelp and other review sites
  • Generate referral leads and drive sales via social media
  • Measure the impact of mobilizing Brand Advocates

All participants will receive a free whitepaper, "Club One Gets 9X ROI by Energizing Brand Advocates."

Expert Speaker: Rob Fuggetta, Founder/CEO, Zuberance (@robfuggetta)

Rob Fuggetta, the founder and CEO of Zuberance, has more than 20 years of experience in Word of Mouth marketing, His WOM strategies have created marketing success for Apple, Intuit, Norton, and many others. Fuggetta is a frequent speaker and author of an upcoming book, “Energize! How to Turn Social Media & Word of Mouth into Sales by Energizing Brand Advocates.”

REGISTER NOW