Here is the video of the Zuberance webinar with Jeffrey Hayzlett, Kodak's Chief Marketing Officer. Please feel free to pass it along. The discussion around brand advocates and social media ROI (or Return on Ignoring as Jeff likes to say) gets very interesting half way through the webinar.
Energizing Brand Advocates
Presented live on February 24, 2010
Presenters: Jeffrey Hayzlett, Kodak Rob Fuggetta, Zuberance