Whitepaper: The ROI of Energizing Brand Advocates

Download: The ROI of Energizing Brand Advocates. Companies that systematically identify and energize Brand Advocates to create online recommendations are getting at least a 10X ROI in media and sales value, shown by our analysis of the Zuberance-powered social recommendation program. In other words, for every $1 a company invests in energizing Advocates, the company gets $10 in positive Word of Mouth impressions and sales. This 10X "Return on Advocacy" is significantly higher than the return that marketers get from paid search campaigns on Google and other marketing approaches.

Download this whitepaper and learn:

  • Why energizing Brand Advocates delivers at least 10X ROI
  • How a consumer electronics company is getting 10X ROI by energizing its Advocates
  • How to identify Brand Advocates
  • The media and sales value of energizing Advocates
  • Additional benefits of energizing Advocates

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