Club One, an award-winning health club management company based in San Francisco, is boosting its referral leads and sales by activating its Zuberance-powered Brand Advocates. In this new 60-second video, Club One Director of Marketing & PR Kari Bedgood shares how Club One is getting more memberships and amplifying positive Word of Mouth.
Some key results from Club One's advocacy program:
- 61% of members surveyed identified themselves as Club One Advocates.
- 50% of Club One Advocates shared offers (a 14-day pass) with their friends and colleagues via email, Facebook, and Twitter.
- Club One received a 9X ROI from the program based on membership revenues.